Prevora Blog

I was recently in a dental clinic and one of the hygienists asked me: What is this “Partners in Prevention” thing that I keep hearing about?

I explained to her that Partners in Prevention is a growing network of dental professionals throughout Canada who are trained to provide more preventive services to older adult dental patients. I talked to her about how the program is a unique education, training and promotion program designed to expand those dental services most preferred by Boomer Plus patients (those age 40+).

This network responds to the most significant opportunity now in dental care — more prevention to an aging community.  The hygienist I was speaking to agreed that older patients tend to “disappear” from the normal recall pattern in her office — seniors just don’t visit the office as much as younger patients do. And with more and more seniors, her hygiene team was beginning to wonder about its bookings.

I asked this hygienist if she and her hygiene team had ever asked these older patients what they preferred in their dental care? She said, rather embarrassed, that she had never thought of doing so. I said that our company had asked many older Canadians this fundamental question in several surveys and found that overwhelmingly, these older patients wanted more prevention, far more than other dental services such as cosmetics, implants, crowns, etc.

So, with the aging of her patients, this hygienist understood the importance of shifting her efforts to new preventive services such as Prevora, the antibacterial tooth coating which is the only approved preventive treatment for root caries.

This conversation with the hygienist explains the rationale to Partners in Prevention. It is a network  of dental offices shifting their services to more preventive care, as this is what their aging community best responds to.

Our company’s ongoing market research has indicated that 8 out of 10 of older patients want to pursue preventive strategies and almost all of them are willing to pay for this, regardless of insurance. In a recent survey conducted by Ipsos – Reid, it was demonstrated that 2 out of 10 patients would look for a dental office that is a Partner in Prevention and 4 out of 10 will ask you about it and expect your clinic to be a part of this growing network.

What is the cost of joining the Partners in Prevention network?  There is no charge for the following services but every Partner is committed to recommending prevention of root caries with Prevora, when it is appropriate. And given that Prevora is the only proven and approved preventive treatment for this most common disease in aging Canada, that commitment only makes sense.

The Partners in Prevention program means you will be raising the profile of your clinic in your community. You will be improving the level of care you provide to your patients while developing a more efficient and productive hygiene department, gaining the required continuous education credits and at the same time increasing the value of your practice.. There are a wide range of services within the Partners in Prevention program that are offered at no charge to a partner practice some of which are listed below.

Partners in Prevention consists of education programs that include:
● Semi-annual Educational Seminar Series
● Guest Lecture Series
● Lunch and Learn Sessions
● Training Sessions
● Hygienist education courses

As well there are education resources consisting of:

A Partners in Prevention Monthly Newsletter, a Partners in Prevention website, a Prevention of root caries video and a Prevora video, Patient brochures, Prevora poster and a Prevora blog.

Along with this there will be extensive training on identifying the patients at risk, counseling patients on appropriate preventive therapy and the application of Prevora – the only approved treatment for the prevention of root caries.

Once your clinic is on board with the Partners in Prevention program it will be included in:

• On-page advertising in your local newspaper media
• Inserts listing the Partner in Prevention clinics in your local newspaper media

At the end of my chat with this hygientist, it was clear to her that becoming a Partner in Prevention was a way to set a new standard of care for their older patients. A standard of care that they want and are willing to pay for.

I hope that this helps out with your understanding of what the Partners in Prevention is all about and if you would like more information see the website www.partnersinprevention.ca 

Take care,
Tyler

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